Of course, you’ll be able to shop their vast array of colors but since we’re in the holiday season, why not create a color from scratch. We know, EVERYTHING. A personalized color that’s all you — isn’t that fabulous? Here’s how it works for the first timers: a Bite beauty advisor will meet you at the door and from there you can ask for either the A La Carte ($55 per person) for 1 predetermined lipstick shade or a custom shade ($150) for 2 shades that are uniquely crafted then and there. From either selection, you get your fill of whether you want matte, gloss, luster, different scents, all-natural… The list goes on and on. At the end of the process: you get to name your shade. That’s bomb. Appoitments are encouraged but walking in is totally fine. Just be prepared to wait because this type of lip moment gets booked daily. // 2142 Fillmore St. (Pacific Heights), bitebeauty.com  

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